We Help Businesses Automate What Matters
Easy Automation is an independent resource for marketing and finance professionals who want to work smarter. We research, test, and explain the tools and strategies that actually save time — so you can stop guessing and start automating.
Why We Started Easy Automation
Automation tools have exploded in number over the past few years. There are now hundreds of platforms promising to automate everything from email follow-ups to financial reconciliation. That's great — but it also makes choosing the right solution overwhelming.
We started Easy Automation because we saw a gap between the marketing hype around automation tools and the practical guidance people actually need. Too many “best of” lists are barely disguised ads. Too many tutorials skip the hard parts. We wanted to build something better: a resource that respects your time and treats you like a professional who needs real answers, not sales pitches.
What We Cover
We focus on two areas where automation delivers the highest return on investment:
- Marketing Automation — Email sequences, drip campaigns, social media scheduling, lead scoring, CRM integration, and AI-powered marketing tools. We cover both strategy and implementation so you can build systems that run on autopilot.
- Finance Automation — Invoicing, accounts payable, expense tracking, payroll processing, financial reporting, tax preparation, and budget forecasting. We help you eliminate the manual grind that slows down your finance operations.
How We Work
Practical Over Theoretical
Every guide includes real-world workflows and concrete steps you can implement today, not vague advice.
Honest Recommendations
We test and compare tools head-to-head. If something is not worth your money, we will tell you.
Depth Over Volume
We publish fewer articles that go deep rather than churning out surface-level content.
Built for Practitioners
Our content is written for the people actually doing the work — marketers, founders, and finance teams.
Affiliate Disclosure
Some links on this site are affiliate links. That means if you click through and make a purchase, we may earn a small commission at no extra cost to you. This is how we fund our research and keep the content free. We only recommend tools we have evaluated and believe provide genuine value. Our editorial opinions are never for sale.
Get in Touch
Have a question, feedback, or want to work together? We'd love to hear from you. Head over to our contact page and drop us a message.